The Austin Blueberry is a "Rabbiteye" variety, a type of blueberry specifically bred to thrive in the heat and humidity of the Southern United States. It is prized for being one of the earliest-ripening Rabbiteyes, providing large, sweet berries as early as late May or June. If you look closely at the berries before they are fully ripe, they turn a distinct pinkish-red that resembles the eye color of a white rabbit—this is how the "Rabbiteye" family got its name. In early spring, the bush is covered in thousands of tiny, delicate, bell-shaped white flowers that hang in clusters. These are a favorite for bumblebees. The Austin variety is known for a classic, sweet blueberry flavor with very little acidity. Because the berries are firm, they have a satisfying "pop" when you bite into them. A mature, well-cared-for Austin bush can produce up to 15 pounds of berries per year.

Plant Care & Characteristics

Light Requirements: Full Sun. At least 6–8 hours of direct sunlight is necessary for maximum fruit production. In extremely hot climates (Zone 9), it can benefit from some light afternoon shade, but too much shade will result in fewer berries.

Water Requirements: Moderate to High. Blueberries have shallow, fibrous root systems that dry out quickly. They need consistent moisture, especially during fruit development. Aim for 1–2 inches of water per week. 

• The "Alkaline Water" Warning: Blueberries are "calcifuges," meaning they cannot tolerate lime or alkaline water. If your tap water is "hard" (common in Austin/Central Texas), the high pH can eventually kill the plant even if the soil is acidic. Using rainwater or adding a splash of vinegar to your watering can helps maintain the necessary acidity.

Drought Resistance: Low. Blueberries are not drought-tolerant. If the soil dries out completely, the plant will drop its fruit and may suffer permanent root damage. Heavy mulching (4–6 inches) with pine bark or pine needles is essential to retain moisture.

Soil Type: Highly Acidic & Well-Drained. This is the most critical factor. They require a soil pH between 4.5 and 5.5. In most areas (especially Central Texas), this requires growing them in large containers or heavily amended raised beds using peat moss and pine bark. Proper watering, mulching, and fertilization are important for healthy growth and fruit production. 

Deer Resistance: Low. Deer find blueberry foliage and tender young stems very attractive. If you have deer in your area, fencing or netting is almost always required to protect your harvest and the plant's structure.

Pollination: Austin is not self-fertile. It requires another Rabbiteye variety nearby to produce fruit. The best partner recommendations are 'Climax' or 'Premier' because their bloom times overlap perfectly with Austin.